Advantage Media News

Social Media Marketing to Attract Customers—Are You Doing It?

Friday, July 29th, 2011

Although every online business is interested in achieving fame and fortune, increasing brand awareness to a point in which customers just flock to the site and make purchases but are you doing the right things to assure your successful fame and fortune online?  Social media marketing is just one of many ways that businesses can [...]

Questions to Consider Before Starting a New Web Project

Monday, July 25th, 2011

Just how much time should you spend planning your web project prior to diving in head first?  Typically, most businesses spend many weeks or even months in the planning phases prior to a new web project but some tend to take a “fly by the seat of your pants” approach and go out on a [...]

Are You Spending Enough Time on Social Media Marketing? Most Executives Are Not!

Thursday, July 21st, 2011

Social media marketing has gained ground in the past few years and is now a highly recognized part of the marketing community; that is for some but statistics show that the majority of business executives do not spend enough time on social media and are in fact losing out on some significant marketing opportunities as [...]

Is it Time for a Website Redesign?

Tuesday, July 19th, 2011

Depending on the how long it’s been since your website first launched and also on what factors were taken into consideration when your website was developed you may or may not need to opt for a complete website redesign.  Typically, websites are ever changing, always improving and always growing but for some, that little piece [...]

Keys to Memorable Business Website Design

Monday, July 18th, 2011

A business website is the perfect way to showcase your brand throughout the web and to build recognition but only when the website gives visitors what they are looking for.  Creating a memorable business website that will stick in the customer’s mind takes time and skill.  So, you’ve got the visitors, the traffic keeps increasing [...]

Consider These Facts When Creating Content for a Website

Friday, July 15th, 2011

Thanks to the recent Panda update performed by Google many websites have either soared up the ranking ladder or gotten lost in the backlog of sites. Those sites with compelling and original content were well affected by the update which aimed at eliminating poor quality content or duplicate content in SERPs but for the [...]

Designing a Corporate Blog with SEO in Mind

Thursday, July 14th, 2011

Many challenges surround the design of a company blog: what colors should you use, how should it be laid out, what categories and topics should we write about, etc. More importantly, a company blog must be designed with SEO in the forefront in order to maximize on traffic and get the most out of [...]

A Few Things You Don’t Need on Your Website

Wednesday, July 13th, 2011

As a website owner you’re probably constantly looking for new ways to improve your website and in most cases this means adding items to the site such improved navigation, social share buttons or content.  Most of the time we aren’t really thinking about what we should remove from our websites but there are some things [...]

Are You Ready for HTML 5?

Tuesday, July 12th, 2011

Google, Yahoo and Bing recently announced a joint initiative that will support a now common vocabulary for structured data on web pages—HTML 5 will soon be the web industry, WC3 standard. Are you ready for HTML 5?
HTML 5 History
HTML 5 was first introduced as a recommendation to the World Wide Web Consortium (WC3) [...]

Design Versus Functionality Which One Really Wins?

Thursday, July 7th, 2011

There’s always a lot of discussion surrounding the debate of whether a website should be cleverly designed for the eyes or cleverly designed for functionality, but which one really wins over the eyes of the consumer? Is it the website’s design that keeps viewers coming back for more or is the functionality of the [...]

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